What Will Matter 30 Days From Now?

Hey coach,

I've been on the road all summer doing workshops with coaches and athletic departments across the country.

I recently got back from working with an athletic department in Kansas. During one of the breaks, a coach pulled me aside and shared a frustration.

Her staff was working hard. Recruiting was going okay. Team culture was pretty good.

But every week felt the same.

After hearing what I was teaching, she realized something:

The urgent things always got done, but the important things kept getting pushed.

Her inbox got answered.

The paperwork got finished.

The fires got put out.

But the things that would actually move the program forward?

Those kept waiting for "when things slow down."

The problem is that things never slow down.

As we talked, I shared something I've learned after 24 years of coaching and nearly a decade of working with coaches around the country.

Most coaches don't struggle because they aren't working hard enough.

They struggle because urgency becomes their leader.

Think about your last week in the office.

How much time was spent reacting to emails, texts, questions, problems, and meetings?

Now compare that to the time you spent on the work that creates future success:

Recruiting.

Building relationships.

Developing your staff.

Improving systems.

Planning ahead.

Most coaches know those things matter.

The challenge is that they rarely feel urgent.

A recruit doesn't commit because of one phone call.

An assistant coach doesn't become a better leader because of one conversation.

A new system doesn't save you time the day you build it.

The payoff comes later.

That's why so many coaches neglect those activities. They're focused on what is demanding attention today instead of what will create results tomorrow.

One of the biggest shifts in my coaching career happened when I stopped asking:  "What needs my attention today?"

And started asking: "What will matter 30 days from now?"

That question changed how I planned my day.

It changed how I led my staff.

It changed how I approached recruiting.

Because the answer was almost never sitting in my inbox.

The answer was usually found in the work that creates future results:

The recruiting relationship that needed me to guide them to the next recruiting mile marker.

The assistant coach who needed more responsibility.

The process that needed improvement.

The player conversation I had been putting off.

Those things rarely feel urgent today.  But they become incredibly important tomorrow.

Here's your challenge this week:

Before you open your email each morning, ask yourself: "What is one thing I can do today that will still matter 30 days from now?"

Then do that first.

Before the meetings.

Before the messages.

Before the distractions.

That one question will change how you lead yourself, your staff, your recruiting, and your program.

Because coaches who win the day don't spend all their time reacting to the present.

They spend part of every day building the future.

Your Coach,

Mandy Green

P.S. The coaches who advance the fastest in their careers aren't necessarily the ones working the longest hours. They're the ones consistently making time for the work that compounds. While everyone else is reacting, they're building systems, developing people, and strengthening relationships. That's how you move forward without burning yourself out.

If you'd like help identifying what's slowing you down, tightening up your systems, or creating a plan for next year, I'd love to help. You can book a free call with me here: https://calendly.com/busy-coach